A Promise of Quality
Listen
to our quality message >>
We know that a quality experience is important for your holiday. It
lies at the heart of a memorable break – after all, it's the
memories that you take back with you that count. We want you to take
home the very best of England – so that you'll come back again.
Why not let us do some of the work for you? When you're looking for
a place to stay, finding quality accommodation that meets your
expectations (and your budget!) is essential. The Quality Rose is the
mark of England's official quality assessment scheme, and covers
just about every type of place you might want to stay in – from
idyllic cottages by the sea to chic city hotels. And to make things
even simpler, our star ratings in future will be the same as those
awarded by the AA and RAC.
Wherever you see the Rose, you know that we've checked it out long
before you check in. So the only surprise you'll have will be the
amazing variety of things to see and do once you've settled in.
Don't leave it to chance. Just look for the
Quality Rose. It's the mark of a perfect holiday.
Get full details about
all VisitBritain's quality-rating
schemes.
If you are an
establishment wishing to become accredited, please visit www.qualityintourism.com.
Self Catering
The Star ratings reflect the quality that you're looking for when
booking accommodation. The rating system is the result of
extensive research into visitor expectations, ensuring that you can find
the place to stay that suits you best. You can also rest assured
that it has been checked out beforehand. All properties have to
meet an extensive list of minimum requirements to take part in the
scheme. From there, increased levels of quality apply. For
instance, you'll find acceptable quality at one Star, good to very good
quality at three Stars and exceptional quality at five Stars.
Quite simply, the more Stars, the higher the overall level of quality
you can expect to find. Establishments at higher rating levels
also have to meet some additional requirements for facilities.
Minimum entry requirements include the following
- High standard of cleanliness throughout
- Pricing and conditions of booking made clear
- Local information to help you make the best of your stay
- Comfortable accommodation with a range of furniture to meet your
needs
- Colour television (where signal available) at no extra charge
- Kitchen equipped to meet all essential requirements
Serviced apartments provide self-catering accommodation with
additional elements of service e.g. 24 hour concierge service, 5 out of
7 days cleaning service.
One Star
Simple style accommodation where all areas are safe and clean.
Unlikely to be self-contained (e.g. might have a shared bathroom). All
equipment provided will work and be fit for its purpose. The
accommodation will be cleaned for guests’ arrival.
Beds of at least standard adult size (unless advertised otherwise),
provided with clean bedding in sufficient quantity. Linen may or may not
be provided.
Potential visitors will be given advance details of accommodation,
facilities and services available. Health, Safety and Statutory
obligations complied with.

Two Star
All units will be self-contained. Generally good overall quality of décor,
furnishings and fixtures, which may be of a practical or older style.
Space may be limited, particularly in bedrooms. At least one bathroom
and WC for up to eight guests.
Limited additional facilities and services.
 
Three Star
Quality of décor and furnishings will demonstrate greater attention
to co-ordination and practicality. More spacious accommodation offering
greater levels of comfort and freedom of movement, e.g. access to both
sides of double beds. Good lighting provision, with each occupant
provided with bedside table and lamp. Controlled heating.
Wider range of appliances, including microwave oven and access to vacuum
cleaner.
Some leisure facilities e.g. boxed games, toys, barbecue, as
appropriate.
  
Four Star
Comfortable accommodation, decorated to a high standard. Usually more
spacious with very good quality
furniture, soft furnishings, beds and floorings. Bed linen and towels
provided, with or without an additional charge.
More extensive range of appliances, including access to washing machine
and tumble dryer (or 24 hour laundry
service). Additional separate WC available if more than six guests can
be accommodated.
Additional facilities, e.g. leisure, sporting, may be provided. All
equipment and facilities in good order.
   
Five Star
Excellent quality accommodation, demonstrating the best of its type
available. A high specification evident in all areas. Attention to
detail shown in design, both internal and external, with exemplary
standards of care and maintenance. Sleeping in designated bedrooms only,
i.e. no sofa beds.
Full range of appliances and equipment including freezer, dishwasher,
in-house laundry facilities (or 24 hour service) and Video/DVD player.
Telephone provided, capable of receiving incoming and making outgoing
calls. Bed linen and towels available and included in hire charge. Extra
bath or shower, WC and washbasin provided if more than six guests can be
accommodated.
Where leisure facilities are provided these will be in excellent order,
under supervision, where appropriate and with extended opening hours to
suit customer needs.
Management organisation and levels of guest care will be exemplary.
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